Month: October 2021

Hello friends, family, and industry pals, it’s that time again. It’s time for the Stevie Awards! If this is your first Stevie Awards rodeo, we’ll fill you in quick:   The Stevie Awards are international business awards that recognize the contributions, achievements, and successes of organizations and working people across the globe. Sounds pretty great, huh? ...

We just got back from spending almost a week back in Cleveland, Ohio attending Content Marketing World (2021)! This year was an experience unlike any other due to the hybrid nature of the conference, with about a quarter of the previous year’s attendance in person and another quarter attending virtually, the atmosphere and energy were...

One of the benefits of outsourced marketing is that it’s far from one-size-fits-all; finding a trusted outsourced partner can illuminate the way forward towards the business growth you want, no matter your industry, company size, or budget. It sounds too good to be true, doesn’t it? It’s not, and our research shows it. We surveyed...

One of the biggest barriers to outsourced marketing is cost. Yes, you have to pay your outsourced marketing partner, and expertise comes at a price. We’ve heard it before: We don’t have a big enough marketing budget to afford an outsourced marketing partner.  We aren’t sure we’re going to get a good ROI by outsourcing....

Welcome to the world of Millennial Moms. It’s expansive, diverse, and has spending power. Like $47,000 per millennial per year. To put this in context, 72 million millennials live in the United States, and about 55% of millennial women are moms. And with many Millennial Moms occupying leadership roles in their households, you can find...