Tag: Instagram

One of the benefits of outsourced marketing is that it’s far from one-size-fits-all; finding a trusted outsourced partner can illuminate the way forward towards the business growth you want, no matter your industry, company size, or budget. It sounds too good to be true, doesn’t it? It’s not, and our research shows it. We surveyed...

One of the biggest barriers to outsourced marketing is cost. Yes, you have to pay your outsourced marketing partner, and expertise comes at a price. We’ve heard it before: We don’t have a big enough marketing budget to afford an outsourced marketing partner.  We aren’t sure we’re going to get a good ROI by outsourcing....

A media kit is like a resume and cover letter for your business, all wrapped up in one PDF or digital portfolio. It highlights who you are, what you do, and what your next steps are. The difference lies in what you use it for: media kits are valuable resources you can keep on hand...

In 2012, Facebook purchased Instagram for the tune of $1 billion. That’s far from chump change, and we now know that Facebook took action for fear that Instagram’s growth would take away from their business. Better to absorb them and benefit from their growth than to compete with them, right? Fast forward nearly 10 years,...

IGTV launched about three years ago, and at the time, it was a source of mystery and intrigue, a possible counterpoint to Youtube, and a viable strategy to build your brand. In our first blog about IGTV, we talked through the first two points, and now that IGTV is here to stay, we’re adding our...

I'm known to have a lot of feelings and feel all the feels and all that good and gooey stuff. And it's totally true. I 100% own that. However, aside from all the ooey-gooey feels, one thing I do have strong feelings about in this digital age is the relationship between SEO and social media....

You don’t have to be a trained professional to create quality lifestyle photographs for your social media accounts or online properties. Setting up your own photo shoot can give you the customizable freedom to add your own personality, while saving big bucks! If you don't have professional experience, a photoshoot may seem a little overwhelming,...

Consumers are bombarded by more than 10,000 brand messages in a single day leaving brands scraping and clawing to get the attention of a potential customer. Brands not only have to compete with other brands, but also with constantly evolving algorithms from Facebook and Instagram which favor posts by friends, family, and the cute dog...