Tag: Search Engine Optimization

What is the Difference Between NoFollow and NoIndex?

Category: Content Marketing, SEO, Digital Marketing | Write Comment
Posted by Kiley Peters | August 3, 2017 | Tags: Search Engine Optimization, content strategy, Google algorithm, Google, SEO, lead generation, content marketing

What is the Difference Between NoFollow and NoIndex? Digital marketers spend a lot of time and energy perfecting each page of content on a website. Each page has a purpose, with well-researched and strategically worded content that has a target user in mind. Content is generated to bring in leads and build authority to web...

How Important is SEO Copywriting?

Category: Content Marketing, SEO | Write Comment
Posted by Kiley Peters | July 27, 2017 | Tags: SEO Copywriting, SEO checklist, Search Engine Optimization, Lance Whitaker, social media, SEO

Before we dive into SEO copywriting, I suppose it would help to give a brief run-down of what the term actually means. Search engine optimization (SEO) is how we increase our "visibility" among internet search engines. Thus, SEO copywriting is the way in which we "write for the internet." SEO copywriting is a skill that can...