There are more than 72 million millennials in the US, and roughly half of them are women. Over half—55 percent—of these millennial women have given birth, placing the number of Millennial Moms in the 10s of millions. This impressive number of moms has plenty of spending power, and it pays to court this audience. In...
Tag: awards
We’ve conducted Millennial Mom Research for the last few years to bring you timely insights into this influential demographic’s values, behaviors, and preferences. One of the categories we’re building is a catalog of year-over-year data for online purchasing behavior. With new data in tow, we can connect 2021 eCommerce trends with strategic Millennial Mom marketing....
A media kit is like a resume and cover letter for your business, all wrapped up in one PDF or digital portfolio. It highlights who you are, what you do, and what your next steps are. The difference lies in what you use it for: media kits are valuable resources you can keep on hand...
On December 13, 2018, we were awarded the 2018 Wisconsin Marketplace Governor's Rising Star Award for a Women-Owned Business. It was bonkers. And so amazing. And humbling. And all of the things. So let's backtrack for a hot second. I found out a few months prior that Brainchild Studios was nominated as a Rising Star for...