Part of putting together a solid social media strategy is creating enough great content to communicate and connect with your followers and that curates future followers. A good way to engage with followers is to include community based content. Businesses big and small know its not easy finding quality content. That's why we have created...
Month: June 2018
As early as 1999, Seth Godin was talking about the attention economy. In his book Permission Marketing, he notes, “In light of today’s information glut...there’s a vast shortage of attention.” In 2016, a study found that humans now have a shorter attention span than goldfish--about eight seconds to be exact--thanks to smartphone use. Meanwhile, the...